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How to Use Twitter for Professional Networking

When people began to use social networks, the first impression was that these networks are essentially used for fun. On social networking sites, people can meet other people, and make new friends, but it soon became clear those sites could also be used for professional networking as well. People may share their ideas, find jobs and projects, and they can make new contacts. Twitter is without a doubt one of the most popular social networks. It has very quickly become one of the favorites for many users around the globe. Twitter can also be used for professional networking.


Find People in Your Line of Business

A great place to start is by searching specific people in your area of expertise. There are many of them for sure, and if you would like to follow them, simply find their accounts. In most cases, a Twitter search will be enough, especially if those people are celebrities. If you cannot find a specific person, look for them on other social networking sites, such as:

• LinkedIn
• Zerply
• Focus

Once you find them there, check if they have listed other accounts they have, because you will probably find their Twitter account as well.


Find Significant People You Should Follow

You can search Twitter by typing specific keywords that are related to your own business. As a result, you will see recent tweets by others on certain topics you may be interested in. Check out the profiles of those who wrote the tweets, and follow them. Make sure to repeat this simple step every few days, because remember, people don’t write posts and buy twitter followers all day long.


Retweeted Posts

When following people, you will often see posts they retweeted from other users. If the post is interesting to you, and significant for your business, see who wrote it. Follow that person, because it may be an excellent source of information.


Check the Following Lists of Other People

When you follow someone who tweets about the topics you are interested in, make sure to check out their following list. That way, you will have more sources, because one good source usually follows more great sources. Check these lists from time to time, since one source can get new ones the next day.


The Interaction of Those You are Following

It is very important to check if the people you follow actually interact with others. If that is not the case, the profile may be just an automatic tweet bot. Following them is not productive at all, it is just a waste of time.



After some period of time, when you have a list of those you follow, and those who follow you, participate in the Twitter community. The best place to start is by answering a particular question someone has, if you know what they need.

Twitter has many advantages. You can find people helpful for your business. Moreover, you can approach some people that are normally “out of your reach”. Twitter has helped many people in their professional development, which is why you should be a part of the network.

Promote your Business with effective Twitter marketing plan

Internet is dominating nowadays and you can see that many people are opting online things. You can shop online, take education online, earn money and sell things online. Besides these you can do many more things. Social media is the one of the best marketing platforms for many goods and services. One of the best options for this is Twitter and you can make Twitter marketing plan for promoting goods and services of your business. You will get a lot of benefits without any doubt.


How is Twitter marketing beneficial?

undefinedUnlike other media of marketing online social media marketing is affordable and also cost effective. You don’t have to spend a lot of money for this and it is also cost effective as you will get more in return than what you actually spend for the marketing. The best part is that you don’t need much thing for its promotion as well. If you want to promote your business via twitter then you just need an internet connection and an electronic device like mobile, laptop, tablet or computer.

The first step of your Twitter marketing plan is to make a twitter account based on your business organisation. Set the logo as Display picture and a header which will suit the company categories. Make sure you are choosing a background based on your business. This will give a complete idea to the people about the business as soon as you visit. Marketing through the twitter is really great and you need not do many things for this.

In twitter you can also track down your tweets and know how many persons it has reached to. For this you will need some 3rd party links but it is effective. But ensure that it is reliable and trustworthy before you use it. You have to make sure that you are doing proper planning and following a great strategy to achieve the goal that you have set for yourself.

Essential marketing Strategies

To make your Twitter marketing plan successful you have to make sure that you are chalking out some effective and great marketing strategies. These strategies will help you to become popular in twitter. In twitter more popular you become more it will be good for you. So follow these tips –
• Post regularly:
You have to post regularly to keep the people interested in your profile. If they don’t find any important or interesting tweets they will not follow you or your present followers will unfollow you. Keep your profile up to date with the latest launches and arrivals of offers. This will help you to attract more people.
• Relation Building:
You have to build good relation with the people and twitter is a great platform through which one can maintain a good relation with the customers. Even people can tweet you about their experience and feedbacks and you can work more and more on them to improve your business quality. This is really great. This is how you will get more customers.
• Quality Contents:
You have to make sure that you are posting some attractive and quality contents in tweets along with the link to your website. This is a useful Twitter marketing plan by which you can divert a lot of traffic to your website and get some potential customers from there.
• Images:
If you are selling certain products or goods then try to provide images. Images or videos whatever you will post have to be attractive so that it can catch the attention of people in twitter. Then only they will be interested to read further about it and visit your store to buy it.

Notify the people about events

Events are always a platform of marketing and promoting any goods or services of a company. If you are trying to use your Twitter marketing plan effectively and efficiently then you have to make sure that you are updating about those event in details in twitter. People will be notified about those through tweets. Try to write in a precise and attractive style so that it looks good and interesting too.

If people find it interesting then they will retweet your tweets and this is how your profile will be published and get popular as well. So, many people will visit your account and know about your events and also they will come to your events. This is a great strategy for marketing. You will probably get a larger base for followers. Among them many people can also come for the events too.

3rd party marketing

You can make a Twitter marketing plan and promote your company or business with the help of the 3rd party marketing. This is a great way of marketing your own business or company. With the help of various 3rd part marketing apps and website you can reach out to many people in Twitter who are not even following you. This is an effective way to promote your goods and services as you can find there are many people who are in twitter spending hours there reading tweets and tweeting or retweeting.

Promote your twitter account

If you are there in other social networking sites then you can easily promote your twitter handle or id to those other sites. The best thing is to give your id in the contact pages of website, Facebook, Google Plus, Instagram etc. This will make people follow you more. More the base of followers more popular you are going to get and also it is also a sign of authenticity.

Link your blogs/website and use Hashtags

If you have your own blog then you can link that blog and website details along with your tweets and an attractive and catchy picture. This is a great Twitter marketing plan which will help you to divert more and more traffic to your blog and website where they will come to know more about your products and services. They will get detailed information about price, quality and services provided. You can also use hashtags to make it more popular. For instance: if you are a fashion brand then you can use tags like #fashion, #StyleAccessories etc.